Saturday, January 25, 2020
Sealed Air Company Essay -- Business Marketing essays
Sealed Air Company 2. SUMMARY The protective packaging market is becoming more competitive. Sealed Air company is encountering a growing number of competitors in its field. Similar or alternative systems are now proposed against those of Sealed Air. These new systems are often cheaper but as argued by Sealed Air less effective concerning the protection they offer and therefore less cost-effective. A new company (GAFCEL) has entered the market with an uncoated product and is having success on the New York, California and Ohio market. Sealed Air will face further erosion of its US market share. Based on the analysis of the AirCap ® product as well as on the analysis of the market, we will answer questions regarding Sealed Air's reaction to its new competitor GAFCELL and the opportunity to introduce a new uncoated product in the market. We will make marketing recommendations on how to introduce this new product and in which geographical market to launch it in order to maintain Sealed Air as a leader of the protective packaging market. 3. QUESTIONS 3.1. What should Sealed Air be trying to accomplish in any decision it makes in response to the GAFCEL threat? †¢Ã‚     It should be trying to gain back the market share that was taken by GAFCEL and it should ensure it does not loose anymore market share. †¢Ã‚     It should ensure it keeps its reputation of a company built on ‘technical accomplishments’ and must ensure its image does not suffer from the possible introduction of this new uncoated product. †¢Ã‚     It should not ‘cannibalise’ itself and therefore it should ensure the products are segmented correctly. 3.2 What has been happening in the market and how is Sealed Air doing? In order to answer this double question, we have completed and focused our analysis mainly on the AirCap product manufactured by Sealed Air. 3.2.1 Strengths and Weaknesses MIX     STRENGTHS     WEAKNESSES PRODUCT     -     quality & reliability -     benefit to customers -     barrier coating with saran -     8 different grades to fit all applications -     patent protection -     registered trade mark     -     only coated products offered in the USA PRICE     -     10[%] margin to distributors for direct sales -     quantity discount     -     higher than competitors, up to 50[%] (England) COMMUNICATION   ... ...nd this will be effective only with specific selling training sessions with real life scenarios. 5. Conclusion Sealed Air Group will now be able to offer a complete range of products : uncoated and coated. Sealed Air Group will maintain its reputation, its image of quality regarding the coated products. Sealed Air Group with its accurate and well-thought strategy will avoid the cannibalism effect as much as possible. Sealed Air Group will regain market share and sustain its leadership across the US, Europe and in the developing countries (expansion programme). Sealed Air Group will be able to propose and sell the appropriate product to the appropriate customer through the appropriate distributor. Sealed Air Group will set up tailored-made programmes for each country according to the buying mentalities, the purchasing habits and specificities of each country . Sealed Air Group is fully aware that key success factor of its above strategy is the distributor network : Sealed Air Group will build up loyalty with the key distributors through exclusivity, special incentives, special events and higher commissions, in the US and even more across Europe.
Friday, January 17, 2020
Violence in the Workplace Essay
Workplace violence includes threatening behaviors, verbal abuse and physical assault. In any given week about 20 workers are murdered in the United States (Bruce& Nowlin, 2011). This can include the harming of an employee or client/customer of an organization by another employee, client/customer, or member of the general public. Many internal and external factors, including socioeconomic conditions, problems related to drug and alcohol abuse, layoffs, dictatorial workplaces, stress over job security, and domestic problems, are leading causes of workplace violence. Organizations have to deal with human productivity and economic costs from incidents of workplace violence. For example, employees and customers or clients can be seriously injured or killed. In addition, a loss of productivity generally occurs during the incident because the business may be closed or on reduced hours pending investigation and employees may fear that another incident could occur within days or months. Some employees also may quit as a result of fear of another incident or dissatisfaction with the employer for failing to prevent or properly respond to the incident. Physical injuries or emotional difficulties that result from the violent incident may cause increases in workers’ compensation claims. Organizations with policies on workplace violence are more likely to implement practices that can reduce the potential for workplace violence. The managers in these organizations indicated that counseling for potentially violent employees, investigating unfairness in the workplace, disciplining/arresting people responsible for violent acts, mandating fair treatment for terminated employees, using mediation to resolve disputes that have the potential for becoming violent, and intervening in problems between employees were part of their workplace violence policies. These elements are further evidence that organizations that initiate formal policies for workplace violence are more likely to consider ways to be proactive, rather than reactive. Organizations must take steps to ensure that employees feel safe and secure. While organizations are unable to anticipate all situations, basic preventive measures can deter some violence in the workplace. While every employee with the potential for workplace violence cannot be pre-identified at the point of hire, organizations should have a variety of pre-employment assessments in place to ensure selection of individuals whose credentials, work experience, personality, and life experiences appropriately correspond to organizational needs and values. At the pre-incident strategy stage, the organization should create a zero tolerance policy. The organization should document all forms of aggression that have occurred against people and property associated with their organization. Employees should be encouraged to report incidents of which they are aware. Furthermore, for a second strategy, pre-employment screening should include psychological testing, background checks to validate an applicant’s resume, reference checking, employment history verification, or even integrity interviewing. Training should include interpersonal communication, conflict resolution techniques and hostage survival skills to ensure that employees are prepared for any violence that should occur in the workplace.
Thursday, January 9, 2020
Human Trafficking And The United States - 1417 Words
Each year about 17,500 individuals are brought into the United States and become victims of human trafficking. Every country has this problem and it has become the 3rd largest illegal industry worldwide. Human Trafficking is the trade of humans mainly for sexual slavery, but also forced labor and commercial sexual exploitation for the trafficker and sometimes others who take part in this act. Human trafficking is also used for organs or tissues, including surrogacy, ova removal, or making these victims spouses for traffickers or their customers. Human trafficking is defined as a sex trafficking in which a commercial sex act induced by force (isolation and confinement to the brothel: transportation to multiple locations for the trafficking network and occasional physical and sexual abuse), fraud (false promises of a better life), or coercion (the practice of persuading someone to do something by using force or threats), or someone performing commercial sex under the age of 18. This is a crime that has newly risen to the public over the last decade and has been labeled as one of the most serious humanitarian crisis. Human trafficking is about profit. In 2004 the total annual income for trafficking in persons was estimated to be between $5 billion to $9 billion. Trafficking of children involves recruitment, transportation, etc. of children for the purpose of exploitation. Commercial sexual exploitation of children includes child prostitution and child pornography. IOMShow MoreRelatedHuman Trafficking And The United States1066 Words  | 5 PagesHuman trafficking has always been a though subject. Most Americans prefer to believe that this is a problem of the past, that it simply does not occur anymore. Others accept the fact that human trafficking exist, but in a far away reality, an incident homed only in poor, third world countries. This couldn’t be farther away from the truth. Human trafficking is a real and current problem in the United States, California being a hotspot for this issue, and with the Super Bowl in 2016 the problem willRead MoreHuman Trafficking And The United States962 Words  | 4 Pagestakes for cases to be prosecuted and to gain protections is very extensive. Intensifying the existing laws to better defend human trafficking victims is critical.The United States Government, in 2000, certified the Victims of Trafficking and Violence Protection Act. This act helps prosecute traffickers and support victims. Since then the number of recognized victims of trafficking has risen as well as trials and social service providers working with survivors. Because of this it gives researchers anRead MoreHuman Trafficking And The United States Essay1585 Words  | 7 PagesLooking the other way while close to 50% of the human trafficking in the United States end up in prostitution, what is going on in these states. The over sexed country does not help to stop it when we constantly promote sex in almost every aspect of life. People are losing their life to find a way to get to the United States through different forms of smuggling. Are these the people that we should be letting get in this country? Right under our nose the women, girls are being coerced into prostitutionRead MoreHuman Trafficking : The United States1740 Words  | 7 PagesHUMAN TRAFFICKING IN THE UNITED STATES: WHY SOME STATES HAVE MORE HUMAN TRAFFICKING CALLS THAN OTHERS INTRODUCTION Human trafficking is a growing endemic affecting an estimated 35.8 million men, women, and children around the world annually, as reported by the Global Slavery Index (GSI). The United States is not immune to this problem and has successfully identified 21,434 cases of human trafficking through the National Human Trafficking Resource Center Hotline since 2007. As with crimes of thisRead MoreHuman Trafficking : The United States1250 Words  | 5 Pagessomeone talks about child trafficking? Do you think of children from third world countries being kidnapped or sold into the black market of human trafficking? Most of us probably think of human trafficking as being an issue that poor countries just have but, that isn’t the case. Human trafficking is alive and sadly thriving in the United States. According to Trafficking Source Center, 5,544 cases of human trafficking were reported in the United States in 2015. With human trafficking being around for soRead MoreHuman Trafficki ng And The United States Essay751 Words  | 4 PagesFACT SHEET Human trafficking in the United States Human trafficking, also known as trafficking in persons or modern day slavery, is an affront to the most basic of human freedoms. Human trafficking is a crime that strikes at the very heart of the American promise: freedom. In response to this abhorrent crime, government agencies and nongovernmental organizations have formed strong and growing partnerships aimed at ending this violation of fundamental civil rights and human dignity. 1. WhatRead MoreHuman Trafficking in the United States1603 Words  | 6 Pagesother countries to people in the United States. Imports and exports to and from the U.S include products as wide ranged as food, clothes, and even people. Human trafficking is a worldwide problem, including the United States. Currently, there are approximately 20.9 million people enslaved throughout the world with 2.5 million located in the United States. About 14,500 - 17,500 of foreign nationals are trafficked into the United States every year (Human trafficking statistics). These statistics showRead MoreHuman Trafficking in the United States2403 Words  | 10 PagesHuman Trafficking The United States has always been known for sticking their nose in places where it does not belong. America has been part of wars that could have been avoided, scandals that had nothing to do with the United States. Millions of lives over the years could have been spared if America would have just simply stayed where they belong. What if though, America feels like they have to get involved in forging affairs if they think it can cause or is causing a problem on American soil orRead MoreHuman Trafficking : The United States2136 Words  | 9 PagesHuman trafficking is a prominent problem within the United States that is often overlooked. The definition of human trafficking is, â€Å"Human trafficking - the illegal practice of procuring or trading in human beings for the purpose of prostitution, forced labor, or other forms of exploitation†(â€Å"Human trafficking†). People in the United States believe that human trafficking is a problem that occurs in other less dev eloped countries compared to the United States. What these individuals do not realizeRead MoreHuman Trafficking And The United States1230 Words  | 5 Pagesaround 15,000 are trafficked in the United States. Half of those are children. Not all cases are reported, and there are few victims rescued in comparison to the millions that are still helpless each and every year. Human trafficking is an epidemic all across the world and many countries are doing all they can to stop it. But what about the United States; what are we doing to stop it and is what we’re doing enough? What is human trafficking? It is defined by the United Nations as â€Å"the recruitment, transportation
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